ClearBox SEO Logo

Search Engine Optimization

clearbox seo email marketing

“What?! I did something wrong?!?” – How To Guarantee People Open Your Email

I’m happily working away on my computer one afternoon when an email alert pops up on my screen. Subject:  “Something’s missing from your article on clearboxseo.com” Immediately it grabs my attention from what i’m working on and my heart starts to beat a little faster.  “What? I did something wrong? I missed something on one…
Law Firm Call Conversion Optimization

Law Firm Call Conversion Optimization: An Experiment

Today, I’m going to dive into a pretty interesting niche topic: Call conversion optimization for a law firm client. You see, conversion rate optimization is an important part of any successful digital marketing strategy, but every business is different.  A quick Google search can find you tons of tips and tricks to improve your conversion…
Google monopoly cookie monster sesame street

The Google Monopoly Over Internet Search: A Visually Compelling Analysis

It no secret to anybody using the internet that Google is king. Google is the undisputed champion of internet search with over 94% search share; the next closest competition stands in comparison with a less than 2% share! So does that make Google a monopoly? Rand Fishkin, one of the rare people I trust in…
wordpress javascript seo

JavaScript SEO: How Google Search Indexes JavaScript Sites

Knowing the basics of JavaScript has become a vital skill for the modern SEO professional. A modern SEO professional should also have a basic understanding of DOM (Document Object Model). You can think of DOM as a tool used by Google to explore and analyze web pages. Basic Definitions Before we get into best practices for optimizing…
Keyword Universe Map

Response: Moz’s One-Hour Guide to SEO, Part 2: Keyword Research

In last week’s episode of Whiteboard Friday, Rand Fishkin continues the One-Hour Guide to SEO with a segment on keyword research. In this segment, Rand first lays out the goals of keyword research: Understand the search demand landscape so you can craft more optimal SEO strategies Create a list of terms and phrases that match…
chrome browser cookie monster clearbox seo

Getting Fat on Cookies: How Websites Creep on You

“I THINK MY PHONE IS LISTENING TO ME” YUMMMM!!! I love cookies! Especially chocolate chip cookies with fudge filling in the middle…and oatmeal raisin sometimes when i’m feeling like I need to make healthier eating choices in my life. Just like the cookie monster, your Chrome web browser – you know that thing you use…
rel=canonical

What is a rel=canonical?

Also called “canonical links,” a “rel=canonical” is a really useful line of code that can help solve issues with duplicate pages. Canonical links point search engines toward “canonical pages,” so that duplicate content won’t hurt your SEO. They look a little something like this: Canonical links are found in the <head> tag of your page.…

How to Use Google Tag Manager with Google Analytics

One of the most frustrating experiences early in my SEO career was setting up Google Tag Manager for a client’s website. Google designed their Tag Management System (TMS) with ease-of-use in mind, and once I got used to using it, the system was pretty straightforward. But when I first attempted to track events and integrate…
Menu