I Got Kicked Out Of A Marketing “Bootcamp” For Lawyers – My Experience With Grifters
I think I might be allergic to bullshit, because whenever I hear people hyping things up or really going out of their way to expend energy on getting other people…
SEO Best Practices
10 Proven Strategies for Attracting New Clients to Your Law Firm
Get Ready To Compete Like Never Before The legal industry is highly competitive, and as a lawyer, finding clients for your law firm can be a challenging task. However, by…
Protect Your Business Online: Top 10 SEO Scams In 2021
It was a cloudy, wintry Wednesday afternoon when I received an email from a valued client: “Hey Preet, Yesterday someone called from Google to confirm information about our business –…
Our June Core Update 2019 Recovery
A lot of marketers will certainly remember Google’s June Core Update, a large-scale algorithm update that occurred this year. The June Core Update was a bit of an anomaly. It…
Pop-Ups: Are they Effective?
Before I entered the digital marketing arena, I held an intense prejudice against pop-up ads. As a child, surfing the web with Internet Explorer (rest in peace) on my parents’…
JavaScript SEO: How Google Search Indexes JavaScript Sites
Knowing the basics of JavaScript has become a vital skill for the modern SEO professional. A modern SEO professional should also have a basic understanding of DOM (Document Object Model). You can…
Response: Moz’s One-Hour Guide to SEO, Part 2: Keyword Research
In last week’s episode of Whiteboard Friday, Rand Fishkin continues the One-Hour Guide to SEO with a segment on keyword research. In this segment, Rand first lays out the goals…
Definition of Search Engine Optimization (SEO)
I love being number 1, I love to win. Who doesn’t? SEO, or Search Engine Optimization, is how you make your website show up on the first page of search…
What is a rel=canonical?
Also called “canonical links,” a “rel=canonical” is a really useful line of code that can help solve issues with duplicate pages. Canonical links point search engines toward “canonical pages,” so…
How to Use Google Tag Manager with Google Analytics
One of the most frustrating experiences early in my SEO career was setting up Google Tag Manager for a client’s website. Google designed their Tag Management System (TMS) with ease-of-use…