Merson Law PLLC is a law firm with offices in Manhattan and Philadelphia, with service areas that encompass the entire state of New York, as well as Pennsylvania, New Jersey, and Connecticut. Their practice areas include personal injury, specializing in birth injury and medical malpractice, and litigation for victims of sexual assault. Merson Law has earned millions in compensation for its clients and has taken on cases against Jeffrey Epstein, the Roman Catholic Church, Bill Cosby, and the Boy Scouts of America.
Jeffrey Epstein Sex Assault Survivors Campaign
Finding Opportunities
ClearBox has had Merson Law as a client since their founding. During this time, we’ve developed many custom lead engines for Merson and his team. In early 2018, our marketing team acquired a unique lead. A woman who claimed to be a victim of Jeffrey Epstein’s sex trafficking ring sought to retain the services Merson Law and sue Epstein’s estate.
Delivering Promises
We realized that the public revelation of the Epstein scandal would provide Merson with an opportunity to represent high profile clients that suffered from rare and horrific experiences. Not only would our client receive nationwide recognition for his work, but we would ensure that as many people as we could find would get some of the best representation in the field.
The Results
We went to work putting together a campaign targeting this highly specific audience – victims of Jeffrey Epstein. With the power of digital marketing, we were able to bring multiple cases pertaining to Epstein to Merson’s desk and even get our client the opportunity to appear on Fox News, CNN, Good Morning America, and MSNBC. We further improved our campaign to target additional victims of high profile sexual abuse.